Intercol’s continued dedication to building on experience prompted it to diversify the CPD product portfolio by entering a new line of business in 2001 by sealing the exclusive supply and distribution rights of Moulinex
The addition of Moulinex to CPD’s extensive brand portfolio created a milestone in its business history and thus, prompted the division to create the Home Appliances department.
Through the successful reception of its flagship brands, the department has steadily grown and increased its presence in the local market through the addition of other brands such as; Rowenta hair care products and
GE kitchen appliances and Krups home appliances among others. These brands were the first additions to the department’s diversification program which will take the division to new heights of success in the years to come.